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Privacy Policy

We (Usk Valley Roses Limited) are committed to protecting your privacy. We will only use the information that we collect about you lawfully (in accordance with the Data Protection Act 1998 and the Privacy and Electronic Communications (EC Directive) Regulations 2003) in addition to the the updated General Data Protection Act 25th May 2018 and Eprivacy policy 2018.

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We do not provide/sell your personal data to any 3rd party marketing companies.

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When collecting your personal data, we’ll always make clear to you which data is necessary in connection with a particular service.

 

  • Contractual obligations

In certain circumstances, we need your personal data to comply with our contractual obligations. For example, if you order an item from us for home delivery, we’ll collect your address details to deliver your purchase and pass them to our courier.

 

  • Legal compliance

If the law requires us to, we may need to collect and process your data. For example, we can pass on details of people involved in fraud or other criminal activity affecting Usk Valley Roses Limited to law enforcement.

 

  • Legitimate interest

In specific situations, we require your data to pursue our legitimate interests in a way which might reasonably be expected as part of running our business and which does not materially impact your rights, freedom or interests. For example, we will use your purchase history to send you or make available personalised offers. We also combine the shopping history of many customers to identify trends and ensure we can keep up with demand, or develop new products/services. We will also use your address details to send you direct marketing information by post, telling you about products and services that we think might interest you.

 

how and when do we collect your data?

Our system collect address and buying information at the point of order so that we may process your order and provide you with the best possible service.

 

We may also collect your data in any of the following circumstances:

  • When you visit our website, and use your account to buy products and services, or redeem vouchers.

  • When you make an online purchase and check out as a guest (in which case we just collect transaction-based data).

  • When you create an account with us on our website..

  • When you engage with us on social media.

  • When you contact us by any means with queries, complaints etc.

  • When you enter prize draws or competitions.

  • When you choose to complete any surveys we send you. 

  • When you comment on or review our products and services.

  • When you ask us to contact you when a specific product is back in stock

  • When you click submit or place an item in your basket we may have the ability to retain some of your information, even if you don’t complete your registration. Such contact details and data may be used to contact you to enquire why you did not complete your registration/transaction, ie an abandoned basket email.

 

We use this information to make your shopping experience as easy and enjoyable as possible. We need it to process your order, inform you of any delays or problems and occasionally to send you special offers and promotions, although you can manage your communication preferences at any time by contacting us at: flowers@uskvalleyroses.co.uk

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The information we collect is:

  • Your name

  • Email address – so we can email your order confirmations, delivery delays, offers etc.

  • Delivery address

  • Telephone number or mobile number – we’ll only call if we have a delivery problem or to talk to you about your order

  • Credit card details – we only ask for these when you place an order.  We do not hold or store your credit card details.  

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how long will we keep your personal data?

Whenever we keep your personal data we’ll only keep it for as long as is necessary for the purpose for which it was collected.

At the end of the retention period your data will either be deleted completely or made anonymous, for example by aggregation with other data so that it can be used in a non-identifiable way for statistical analysis and business planning.

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your rights over your personal data

An overview of your different rights.

 

You have the right to request:

  • Access to the personal data we hold about you, titled a ‘subject access request’. 

  • That all your data is deleted from our system.

For both the above requests you must email: flowers@uskvalleyroses.co.uk

 

Your request will be acknowledged upon receipt and we will come back to you within 30 working days. Please note that if you are requesting we delete your record we may out of necessity still hold one file with a note of your request for administration purposes.

  • The correction of your personal data when incorrect, out of date or incomplete. 

  • For example, when you withdraw consent, or object and we have no legitimate overriding interest, or once the purpose for which we hold the data has come to an end (such as the end of a warranty).

  • That we stop using your personal data for direct marketing (either through specific channels, or all channels).

  • That we stop any consent-based processing of your personal data after you withdraw that consent.

Your right to withdraw consent

Whenever you have given us your consent to use your personal data, you have the right to change your mind at any time and withdraw that consent. 

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